How to Land Your First Customers as a Startup


More Americans than ever are shunning employment and choosing to start a business instead. In 2019, 30.7 million small businesses accounted for 99.9% of all the businesses in the United States. With all that competition, how can a startup stand out and claim their first customers?

Create a Professional Image

Most consumers make emotional decisions when it comes to choosing a product, service, or supplier. Companies that take the time to establish a professional image and build trust with their customers and prospects enjoy the most success. If you’re starting on your new business venture, it can be difficult to build a reputation that competes with the big brands. This will take time, but you can take some simple steps to create a professional, trustworthy image from the get-go.

For example, a virtual business number will attract more prospects to call you than a personal cell phone number. The latter

4 Must-Haves For a Successful Business


A lot of new business owners start their own business, assuming that it’ as simple as buying a business license and printing business cards. Unfortunately, in order to succeed, it will take a lot more than just a fancy logo.

In order to stand out against the sea of competition out there, you’ll need to have the right fundamentals under your belt. Failing to equip yourself with the most critical must-haves is an instant recipe for your business failing.

Take a look at some of the things your business will need if you want to succeed!

A Solid Staff 

Unfortunately, a lot of new entrepreneurs don’t want to spend money in the beginning stages of their business. They cut a lot of corners to avoid overspending. However, the problem with this is that you’re off to a bad start, pa

Why Digital Marketing Events Are Important For Businesses to Attend


It’s 2020 and no one wants to leave their house anymore. They’re tired, they’re overworked, and they’re completely satisfied with life and all that it brings just by being on social media.

While certain aspects of that notion may be true, we really need to be honest about one thing – we’re humans, and humans will always need connection above all else.

And one thing’s for certain, too: no one needs more connection than businesspeople.

Social media, namely Instagram and LinkedIn, are great places for business people to connect, to talk business, learning, and the industry, but the connection a businessperson makes at a digital marketing event is more important to the trajectory of a business long-term. Here’s why:

Real Connection

Nothing against social media – I love having access to my network and potential new clients/partners with a single scroll – but t

9 Mistakes Your B2B Business Website Is Making


These days Business to Business Marketing has misunderstood the importance of their online presence. Hence, they have settled in building a website for their business and getting their name marketed. This may be a brilliant idea at the present but not a good one for their future.

Understanding their market and the importance of online presence is way more important compared to understanding the business alone. In today’s post let us concentrate on some of the common mistakes that every B2B business does in managing and building their website.

Would you be interested to know and rectify your mistakes or build a new website that can bring a great turn over for your business?

Let’s get started!!!

#1 Congested design structure:

One biggest constraint that business website gives their customers or users is congested design structure. Consider an example, you enter an XYZ website and find too

Business-on-the-Go: Apps You Need to Run Your Business From Your Phone


There once was a time where, in order to run a business, you needed a physical store… Then there was a time where, in order to run a business, you needed a laptop or desktop… but oh how the times have changed. Did you know that you can now run an entire business from the palm of your hand through various apps?

Today’s entrepreneurs no longer have to be strapped to a desk, or a computer, for that matter, to run their business… Today’s entrepreneurs can now run their entire business from their phones! Mobile technology is one technology that has completely changed the entire outlook of what it means to be a business owner.

As a business owner, you now have the ability to finish up a Skype meeting and continue correspondence all while you wait in the “car riders” line to pick up your child from school… that’s what you call business-on-the-go!

Because mobile technology is changing and becoming more accommodating to